Meet the Team: Jonny Depledge

What does a typical day in your role at DP Medical involve?

Typically, a day consists of visiting hospitals across my territory to meet consultants and nurses within ENT, SLT, and Audiology departments to discuss the current technology available to them to improve the service.

This can range from camera stacks and microscopes to kitting out entire new clinic rooms with furniture.

If they are already using our equipment, or have recently had some delivered, we provide the after-sales support and training required to make sure they are confident and happy with the kit to use with patients.

We often partake in conferences across the country to meet potential customers and display our equipment on the stand to discuss in more depth and arrange demonstrations trials for their hospitals.

These demonstrations can last from one hour long to two to three weeks, depending on the type of equipment required for the service and how rigorous the process is to find the correct kit for all the users.

We then provide quotes and discuss best routes for funding with the EBME and procurement teams, working closely with them to ensure a smooth purchase and delivery.

We often assist our engineers with the installation to build rapport with the end users and make sure all goes well.

All in all, it is a 360° sales approach, from initial contact to delivery and training.

How has the industry changed since you started with DP Medical?

The industry can be very competitive, often with a few different companies providing similar equipment and hoping to win the business.

For DP Medical, the main change has been the quality of products we have on offer. We have some fantastic products on our portfolio, including our flagship camera stacks made by XION. We managed to win a very large percentage of the market with these products within the Speech and Language Therapy departments.

I wouldn’t say the industry has changed too much, as it is still predominantly the NHS which  is our customer, so luckily processes have not changed too much for us when it comes to areas such as sales.

The hardest part is probably keeping on top of stock levels and keeping delivery times down, as globally there have been shortages and delays across borders for certain equipment, making it very difficult to keep on top of delivery times. However, we’ve adapted to ensure we continue to maintain excellence for our customers, despite the headwinds.

What are some of the highlights of your time with DP Medical?

I am currently in my second stint at DP Medical having left once to go travelling when I was younger. I was invited back by the CEO/MD when a colleague retired. It is great to be back, and things are going well.

As with any sales role, it is always a highlight when you have a great quarter, and I have been lucky to have a few at DP.

I always enjoy the team gatherings, especially if there is a good steak on offer! We have attended a few horse racing events over the years, which is always a good social event and this year we have a summer BBQ to look forward to as well.

Here's to more success at DP!